ELIE SAAB GIRL OF NOW

The project

For the launch of the Girl of Now fragrances, Upside CS has created flowers on their paper stems. On a scented paper, a print and a hot stamping embellish the blotter.

The challenge

Like flowers in a breeze, Elie Saab’s flowers rotate thanks to a system linking the heart of the flower to its stem to better diffuse the perfume sprayed on it.

perfumes - cosmetics \ cardboard - paper \ cards - keys to feel \ dorure \ fleur \ flower \ gilding \ touch to smell

ELIE SAAB GIRL OF NOW
ELIE SAAB GIRL OF NOW
ELIE SAAB GIRL OF NOW
ELIE SAAB GIRL OF NOW
ELIE SAAB GIRL OF NOW
ELIE SAAB GIRL OF NOW
ELIE SAAB GIRL OF NOW

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